Build a Niche Store is a $97 piece of software which helps you create Ebay affiliate stores on your own domains. Now, if that doesn’t have any meaning to you – here’s what gets everybody all excited when they use this thing. Build a Niche Store basically lets you downplay the whole “Ebay” part of it, so that the end result is a 100% fully customized online store that looks just like a store of your own products. But true to form, BANS does also let you play up the Ebay part of it if you want. Ebay has never been a feature of my life. I find it tedious and it gets more complex as the years go by. But I also realize that I am in the minority here. So, if someone like me can like BANS, then anyone can.
In fact, I’ll just cut to the chase and tell you that I’m kind of in love with Build a Niche Store. See, I just came out and said it. In fact, I don’t usually market products on sites bearing my own name. So it’s got to be pretty cool for me to do so.
Okay, so I had a spare domain floating around called http://www.assassins-creed.info. I figured I would experiment with it, since surely there would be Xbox 360 products on Ebay that I could use to populate the site with.
Keep in mind, I had zero great aspirations for this. It was purely an experiment. Take a look:
Now, because I’m not a real Ebay fan, I minimized the “Ebay” aspect of it. But you can still see that that listings have “Sale Ends” and “Buy It Now,” so to anyone with half a brain it should be obvious that this is an aggregated store.
Great thing is the top banner – an image that I threw together on Microsoft Paintbrush and inserted. It makes it look more like a “real store.” Build a Niche Store lets you add Google AdSense automatically, so you don’t need to deal with the code. The left-side navigation is automatic, too. The content is all mine, though. So, Build a Niche Store is a good balance between “we’ll do it for you” and “DIY.” I can’t think of any other way to describe it.
To get into and work with Build a Niche Store, you have to be online. First, you need to install some BANS files on your web host (more on that later). But once installed, all you need to do is get online like so: http://www.YourDomainHere/admin/
After you get in, this is what you see. The links on the right are simply external links to resource materials – they don’t pertain to your site. Everything on the left controls your site.
Click on Store Pages and you go to a sub-menu.
Store Pages Sub-Menu:
And finally, click on “Edit” for Xbox 360 games, and you come to the most important screen.
This is where everything happens. You set the title here (in html, it’s the <title> tag, the meta keywords tag, and a short description. The description is what shows up in the search results description, so it’s pretty important. Finally, there is a WYSIWYG editor where you can add content.
Now, back to the Build a Niche Store Admin area. There is a link to Templates. You get a choice of 9 or so templates. Here is what one of the choices looks like:
The only snag – not even a snag, let’s call it a “semi-snag” – is that the installation process is not like a hot knife through butter. You buy Build a Niche Store, it’s 11:00 pm, and you expect to have a site live by midnight.
Not so. Remember, you do need to install files on your web host.
Also, installation is an exacting process. Tough? Not at all. I use the word “exacting” very carefully.
What I mean is that you have to follow the installation instructions – perfectly. Exacting. Build a Niche Store provides an amazingly detailed, accurate, and literate User Manual that you really should read.
Don’t know a single thing about search engine marketing or publishing web sites. Don’t fear. The BANS User Manual starts at the very beginning. In fact, it starts before the beginning:
As you progress, you find tons of illustrations. You don’t need to improvise. You don’t need to adapt. Simply follow the instructions as you would if you were assembling a bicycle or an IKEA table.
In fact, I found that whenever I got lost or things were not working, it was because…
I Had Skipped a Step in the User Manual
Yes, I thought I knew how to do it. I “improvised.” I “adapted.” But what I should have done is follow the Build a Niche Store manual to the letter.
Remember that Build a Niche Store is simply a tool. It is what you make of it.
Choose a great niche, and you’ll make good money. Choose a low-paying niche, and you’re out of l
uck.
And – a website, no matter how good, doesn’t necessarily mean you’re going to get traffic.
Still, let’s look at my dumb, off-the-cuff experimental Assassins Creed Megastore BANS store. I signed up for the Ebay affiliate program on Commission Junction, one of the oldest and most reputable affiliate programs out there. Also, I already had a Google AdSense account set up.
Let’s say a product sells for $100. If Ebay’s profit of that $100 purchase price is $10, then you get half of Ebay’s profit.
So look at a few of my Assassin’s Creed commissions. The middle column is what Ebay made. The right column shows what I get out of it.
Ebay makes $2.18, I make $1.09. And so on.
Copies of Assassins Creed for Xbox 360 are inexpensive. So, after Ebay gets its cut… After Ebay gives half of its cut to you… You’re left with a much smaller percentage.
It’s pretty obvious that higher paying niches are the way to go. Especially if you want to do pay-per-click such as Google AdWords or Yahoo! Search Marketing.
But I suppose the “glass is half full” way to look at it is this:
I tossed off an Ebay affiliate site in 20 minutes. Then I forgot all about it. But it’s still making me money.
Imagine what you can do if you really push! You can:
The possibilities are endless.
In conclusion, I’d have to say that if a total Ebay moron like me can fall in love with Build a Niche Store, then it has endless possibilities for lots of other people.
No. Categorically no.
Build a Niche Store is sold through Clickbank, which is known for marketing some scammy products (get rich quick, weight loss, etc.). But Build a Niche Store categorically is not a scam. It’s a very reputable product, and in fact I’m surprised that they do sell through Clickbank.
Oh well - I’ve got my affiliate links set up, in case you buy Build a Niche Store through my site. So I guess I can’t criticize Clickbank too much!
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