You can beg, cajole, and threaten owners of other sites and blogs to place a link to your site. Problem is, begging, cajoling, and threatening rarely work.
Usually, it helps to offer something in exchange for placing the link. Find the owner of a high PageRank site, e-mail him/her and offer to write a 350 word article in exchange for a link. The link might be part of your bio or it might be in the footer.
Another way to do it is to sneak the links in. Sure, you may get some free traffic via direct links. But the real reason you’re doing this is to start disseminating backlinks to your site, in order to raise your PageRank.
Every time you use a graphic designer’s WordPress theme, you are giving them a free link. In fact, just look at the bottom of this site, and you’ll see a link to the designer’s own site.

These things get replicated by the thousands. WordPress themes featured on the WordPress Theme Directory get huge distribution.
You don’t have to make a WordPress Theme (these are hard to make). It can be anything.
In 2007, I created a site that offered a free landing page that affiliates could use. The landing page demonstrated proper placement of Google AdSense ads.
In my instructions along with the landing page, I told everyone that they should remove my AdSense code and replace with their own code.
Not that I really cared. This was for their own good.
My landing page got downloaded by hundreds of affiliates.
Predictably, a lot of affiliates neglected to heed my warning. So, I began to see Google AdSense income trickle into my account. Hosted and paid for by other people! We’re not talking a fortune by any stretch of the imagination–not even close. We’re talking more like take-a-pal-to-lunch money. Or choose-the-filet-mignon-instead-of-hamburger kind of money.
Here’s one day during that time:

Here’s another idea that works well.
I’ve got a blog that features attractive young women. Yes, these are actual, real young women who send me descriptions of themselves along with pictures. If I like their look, I publish their pictures and a brief description of them.
No, this is nothing pornographic, though I realize it sounds like it.
Occasionally, industry people see these young women featured on my blog and come to me directly for contact details.
Okay, so what’s this got to do with linking?
After I publish the young lady’s picture and description, I send back an e-mail to this effect:
Hi Sasha,
Thanks for sending in your picture and description. It has now been published at [LINK].
Because it helps with your industry exposure, be sure to put this link any place you can find. Suggestions are:
- Your [industry site] page.
- Your Facebook.
- Your blog.
- E-mail to friends.
- Any sites you may control.
- etc.
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